How a marketplace earns, what headless means, what a point of sale needs and how wholesale differs from retail. Each guide ends with how Stoily does it.
Ecommerce guides
All guides
- Build your store
What is headless commerce?
Headless commerce splits the storefront from the commerce engine behind it. Learn how it works, when it helps, and what to check before you choose it.
Read the guide - Sell everywhere
How to start a multi-vendor marketplace
Plan your sellers, commission and payouts, then open a multi-vendor marketplace inside your own online store. A step-by-step guide from plan to launch.
Read the guide - Sell everywhere
How to sell in person with a POS that syncs with your online store
Run a pop-up or a shop counter from the same catalog and stock as your website. What to set up, what to test, and how online and in-store orders meet.
Read the guide - Sell everywhere
B2B ecommerce: how to sell wholesale online
Wholesale buyers expect company accounts, their own prices and purchase orders. See what B2B ecommerce needs and how to run it next to your retail store.
Read the guide - Sell everywhere
How to run multiple stores from one admin
A second brand, a wholesale site or a store per country can share one product catalog. Learn how websites, store views and domains fit together.
Read the guide - Grow sales
Gift cards, store credit and loyalty points: which to use
Gift cards, store credit and loyalty points each solve a different problem. Compare how they work, what they cost you and when to offer each one.
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Build your store on Stoily
Start with an online store on your own domain. Add a marketplace or point of sale as you grow.